Are you on x? I shared several easy to find examples of accounts with large followings up in arms about it. Matt Walsh even dedicated a whole video to it.
But yeah, a lot of the people calling it woke don’t even explain why. Generally, the complaint is that they are “ruining a great brand” or something to that effect, yet apparently they’ve been down for years and I doubt the people saying how great it was even eat there.
Some people are upset they took the man off the logo, and comparing it to Land o Lakes, Aunt Jemima, Uncle Ben’s etc. Lots of people mad at the CEO because she’s a white liberal woman.