I wasn't a fan of wrestling a year ago. Never wrestled; never followed it. I was only familiar with some of the biggest names and would only watch NCAAs if I happened to need something to watch and it was on ESPN (though it's been a long time since I had ESPN), as well as a bit of the Olympics. I got a little more interested after learning John Smith was retiring and David Taylor was taking over. One Olympic legend passing the torch to another plus the possibility that maybe Penn State won't win 11 of the next 13 team titles was pretty interesting, but I really knew nothing about wrestling.
Flo's podcast has been an accessible way to learn about the world of wrestling and their live match commentaries (along with others) has been a way for me to learn what is actually going on during the matches. I probably couldn't give you a textbook definition with qualifiers for what is and is not a takedown, but I feel like I know it when I see it now. I never miss an episode of FRL now and I'm invested in a lot wrestlers I've become a fan of at all levels of wrestling. I attended my first dual meet recently and took my family. Hope to go to more in the future when time and funds permit.
I'm sure there's plenty to critique and improve about Flo and their coverage, and since I'm a new fan, I can't say if it's better or worse than it was in the past, but I can definitely say they make the sport "palatable" to new fans.